Ferrari celebrates its 70th anniversary in 2017, the famous and iconic car manufacturer. In 1947, the first racing car from Ferrari was produced. Established by Enzo Ferrari, the Italian car driver, it has since become one of the world’s leading high-end automotive manufacturers. Today, according to Brand Finance, Ferrari is the world’s most strong brand. The most costly car ever purchased was a Ferrari 250 GTO from American communication magnate Craig McCaw in 1962, which was purchased for $35 million in 2012. Yet it was not an easy journey for Ferrari to achieve this widely praised place. Here are 10 fascinating facts about Ferrari you probably did not know.
10. The Trademark Red Color Wasn’t the Company’s Idea
Today, in certain colours, such as bright yellow, black and metallic grey, you can buy a Ferrari. Nonetheless, a large number of colors to choose from are still not available. Yet the most popular Ferrari color still exists, of course. Most diehard collectors claim that their trademark red is the only true color for an iconic machine such as a Ferrari. Sacrilege is every other paint. Today, 45% of the sales are gold. Ferrari. But you still don’t know that all Ferraris were red originally. At the beginning there was no other color option.
The red paint is officially named ‘Rosso Scuderia.’ Although the red color can synonymously be synonymous with the Ferrari brand, it was not a genius marketing scheme or something. Red was the color that was given to all Italian grand-price race cars by the International Automotive Federation in its early years of racing cars. Ferrari ‘s development of Italian cars thus ultimately dictated the fact that they were painted red and the rest was history.
9. Ferrari Merchandise is Big Business
Ferrari has become a global icon of luxury and reputation and has converted marketing and merchandising into a major business. Ferrari markets about 1,5 billion US dollars of products worldwide per year at retail outlets. Ferrari’s logo-filled products, produced and assembled in 30 offices worldwide, include clothes, watches, sunglasses, shoes, cell telephone covers and, of course, car scale models. It’s far from cheap this product. A Ferrari F14 T model with the ratio of 1:8 costs $5,400. Cost more than $200, Ferrari sunglasses shop. All this leads to Ferrari being one of the most popular automatic vehicles.
8. There’s a Ferrari Theme Park in Abu Dhabi
Ferrari loves the oil-rich Arab world. Yes, in Arab countries, more Ferraris were sold than anywhere else on Earth. The cars are the greatest driving and status symbol of the wealthy Arab ruling class. It is therefore not shocking that Ferrari opened its first theme park in Abu Dhabi in 2010 known as “Ferrari World.” Touched as the largest indoor amusement park in the world, it features four rollers’ coasters, one inspired by F1 racing which is almost 150 miles/hour the fastest coaster in the world. Persons over the age of 21 can take the road around Yas Island, where Ferrari World is situated, via the Ferrari California.
7. Ferrari Drivers Have Won More Than 5,000 Professional Races
Ferrari started as an company that has created a limited number of successful cars and has retained this patrimony throughout her history. Ferrari has won over more than 5,000 trophies over the decades since the first competitive race in 1947. The winners included 15 Formula One world titles, 16 Formula One world titles from the manufacturers, 14 world titles from the world’s sports car manufacturers, 9 Le Mans victories, eight Mille Miglia victories, seven Targa Florio, and 216 Formula One Grand Prix wins. The business has clearly produced over the years a continuous series of superior race cars. They also operated their machines by hiring top drivers.
6. Ferrari’s Start Was Delayed by World War II
Enzo Ferrari has always dreamed of setting up his own company, even from an early age. He soon moved to Alfa Romeo, where he would be named head of the Corsica race team, after beginning his racing career as a driver for Costruzione Meccaniche Nazionali in 1919. Enzo Ferrari eventually managed to strike and start building his own cars in 1939 (though he had to promise not to use the word “Ferrari” as a condition for the introduction of Alfa Romeo for four years).
Two 815 Car Avio Costruzioni was made by Enzo Ferrari in 1940, even if those vehicles are not official Ferraris. In reality, the Ferrari factory in Maranello, Italy was bombed in 1944 by allied forces, and back in 1945. Ferrari was also bombed by allied forces. After the uproar, Enzo could get back on the road and two years from the end of the war, the first official Ferrari car, the V12 125 S, made its debut in March 1947.
5. Only Two Models of the Very First Ferrari Were Produced
Although the very first Ferrari, the 125 S, turned heads at the time , the company was not able to manufacture production cars at the time. In 1947 there were only two 125 S Ferrari. The car debuted competitively on the Franco Cortese Piacenza Circuit in that year. Later on, Enzo Ferrari called the race a “promising disappointment” when issues related to fuel pumps forced the Ferrari Team to abandon the race. The car still became a legend despite the bad race debut and the fact that only two Ferraris 125S were made. Earlier in 1947 she won the Grand Prix in Rome and claimed six wins in 13 races overall.
Unfortunately, the two 125 S Ferraris produced were not preserved for the auto historians (and the rest of us). Ferrari then demolished both cars and used them to make the next models of the brand.
4. Enzo Ferrari Stayed Close to his Hometown
Raised in Modena, Italy, Enzo Ferrari, 1898. And although he turned the Ferrari brand into a juggernaut and traveled with his racing team around the world, his hometown in Modena stayed very close to him and the nearby Maranello, Italy. In Modena, Enzo Ferrari spent all his life at the main Ferrari assembly plant. Today, Ferrari has its corporate office in Maranello (image below) where a Ferrari museum is also located that concentrates on its company cars as well as global brand. The Museum also houses a Ferrari museum. Ferrari helped to map the residents of Modena and Maranello. Today people from all over the world are just visiting these Italian places
3. Fiat Owns a Big Chunk of Ferrari
It’s not a family-controlled company any longer. The Enzo Ferrari business, a rival Italian automaker, sold 50 percent of the firm in 1969. The deal provided Ferrari with a cash injection which was so much needed. Just prior to his death in 1988, the business sold only more by Enzo Ferrari and his son Piero Ferrari, with the Ferrari family keeping just 10%. Just charged with the United States Ferrari’s parent company, Securities and Exchange Commission is now known as Fiat Chrysler Cars. Today the Ferrari family earns very little of the income from the estimated annual trillion dollars in Ferrari sales and branded products.
2. The Ferrari Logo Was Inspired by a World War I Flying Ace
The horse, the legendary emblem of Ferrari, really is a node of Italy’s First World War flying as Francesco Baracca, killed in 1918. The Count and Countess Baracca, relatives of a prominent World War I pilot, met Enzo Ferrari after a race in 1923. Baracca ‘s parents have legendarily proposed that Ferrari would adopt the “shoulder horse” emblem of her son that had been painted on the sides of her aircraft for her then-fledging racing team. Nine years later, after Enzo constantly harassed executives, Alfa Romeo (the team Enzo ran) allowed Ferrari to place the logo on its vehicle for the 1932 Spa 24 Hours race.
1. You Can Customize Any Element of a Ferrari
The personalization of Ferrari as a car manufacturer is part of Ferrari ‘s growth. The sports car owners like to be able to customize every Ferrari feature that they buy. And every element we say. Buyers can personalize every part of a Ferrari with the “Tailor Made” software. That is the experience at Ferrari’s Maranello plant, Italy, where buyers can choose from all interior finishes, accessories and tire strips.
When a customer makes all these choices, he should continue to receive his custom car for up to two years. Famous celebrities like Eric Clapton, a golfer, Ian Poulter and many rich people with extra money, have built their own custom-designed Ferraris.